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A cold-launch brand needed to find its audience fast. We gave them three ways to do it at once.
Pool Party
My Bunky Addiction
Runway
Bunky Protein Popcorn was launching cold: no audience, no awareness, no playbook. They needed content that could create buzz fast while they figured out who their customer actually was.



A brand launching without an established audience doesn’t need one perfect ad. It needs options. We developed three entirely distinct creative directions to test simultaneously: a sun-soaked lifestyle spot, a deadpan comedy, and a campy hybrid. Each targeted a different viewer with a different emotional hook. We shot all three in a single day, using different rooms and corners of one location styled to feel like completely separate worlds.






The campaign sold out Bunky Protein Popcorn’s entire first product run and gained 16,000 Instagram followers in under a week.
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Tell us about your project and we’ll respond within 24 hours.Four films. Three islands. A brand reborn.
Flagship Brand Film
Hawaiian King Candies
Island Princess
Coffees of Hawaii
After 46 years in business, Hawaiian King Candies wanted to modernize in order to access new Costco locations, a stronger DTC presence, and a rebranded image rooted in their community.



Selling this Hawaiian candy brand was about the place, the people, and the generations of care behind it. We flew to the Big Island, Oahu, and Molokai and spent a week following Hawaiian King Candies’ operations from farm to factory. Four films, each with its own story and visual identity, all rooted in the same truth: this brand has earned its heritage.






Hawaiian King Candies used the films in sales meetings and successfully expanded into new Costco locations.
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Impact Circle: Ensenada
Impact Circle takes volunteers to Ensenada, Mexico to build homes and make connections. They needed a film that could show, not just tell, what that experience does to the people who participate.



We went to Ensenada and filmed with the family whose home was being built, inside migrant camps, and with children learning baseball from volunteers. The goal wasn’t to make a charity video. It was to capture the full emotional exchange on both sides.



The film was shared across LinkedIn and Instagram, building awareness and ongoing support for Impact Circle’s mission trips.
“Super professional and some of the best videographers I have worked with. They had a clear vision, took charge, and executed on what we asked.”
Randy Molland, Founder, Impact Circle & GoBigToGiveBig
Like what you see?
Tell us about your project and we’ll respond within 24 hours.Putting the impact Just5 has on its beneficiaries and donors in the spotlight.
Letter 01
Letter 02
Letter 03
Just5 distributes $5 monthly donations directly to people in need across Los Angeles. Their beneficiaries couldn’t appear on camera, so we found another way to show the impact.



We asked beneficiaries to write letters to Just5’s board with no editorial filter, then filmed board members reading them for the first time. What followed was unscripted emotion, turning the constraints of production into the strength of the films.
Used in email campaigns to activate donors and drive sharing.
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CEET Program Anthem
Penn’s Center of Excellence in Environmental Toxicology needed a film that could translate complex research into something a room full of donors would feel, and fund.



We shot across Philadelphia over two days, grounding the CEET program in the specific communities it serves and the measurable environmental problems it’s actively solving. We served as production partners alongside Truth & Consequences, who led creative direction and editorial.



The film was screened at Penn’s gala to draw donor support for the CEET program.
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Brand Anthem
The Boys & Girls Clubs of Delaware wanted a film that could pull their community closer and open doors with adjacent communities who didn’t yet know their story.



We created a brand anthem woven from the Clubs’ history, their day-to-day impact, and the philosophy that has driven their work for decades. Rather than leaning into a fundraising video, we crafted a portrait of the community.
The film became an ongoing resource for community outreach and donor engagement.
“Understood our vision and created a video that perfectly captured our history and message. We now have a great resource to encourage community support.”
Madeline Milligan, Director of Marketing, Boys & Girls Clubs of Delaware
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Ross Chastain Campaign Film
The Delaware Office of Highway Safety needed a campaign that could connect DUI prevention messaging with real people beyond a standard spot.



We produced a campaign film featuring NASCAR driver Ross Chastain at the Delaware State Fair. By anchoring the message in a genuine community moment with a recognizable face, the campaign cut through in a way traditional formats rarely do. We served as production partners alongside Aloysius Butler & Clark, who led creative direction and editorial.
The campaign aired in Delaware and was deployed across digital as part of the Drive Sober, Arrive Alive DE initiative.
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Serious About Pizza
Ooni Pizza Ovens was in need of a commercial that spoke directly to their audience: people who are genuinely, unapologetically serious about making great pizza at home.



We leaned into that passion and played it for both warmth and comedy. The spot follows the intensity of the serious home pizza maker’s passion as well as the possibilities Ooni’s products provide.



A comedy spot built to earn laughs before revealing the brand. The kind of commercial that entertains the viewer before they’ve even thought about buying anything.
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Tell us about your project and we’ll respond within 24 hours.A fantasy sports app needed to make winning and losing both feel worth it.
Win Every Week
Verse Fantasy needed a commercial that could cut through a crowded fantasy sports market and give players a genuine reason to choose their platform. That reason was its interconnective UI, allowing friends to bet competitively against one another.



We built a comedic campaign around the universal truth of fantasy football: losing is just as much a part of the social experience as winning is. The spot leans into the connection Verse’s app provides between friends with a competitive edge.



Verse Fantasy used the spot across paid social and digital to drive app downloads and player sign-ups.
Like what you see?
Tell us about your project and we’ll respond within 24 hours.A political campaign that put constituents on camera instead of a candidate talking into the void.
Mike Kleiner
Abbie Milliger
Scott Wilson
Dr. Mike Katz was running for U.S. Senate and needed a campaign that felt credible, not produced. The goal was to get real supporters on camera telling the story of why Katz’s background and positions were worth a vote.
We shot three distinct testimonial spots in a single day, each centered on a different constituent voice. The format was deliberate: tight, direct-to-camera, no movement gimmicks. The visual language was stripped down to put all the weight on the people speaking. Three different perspectives, three different emotional registers, cut for digital and paid social deployment.
Three broadcast-ready :15 spots delivered from a single production day, deployed across digital and paid social channels throughout the campaign.
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Tell us about your project and we'll respond within 24 hours.Ready Protein Water needed to feel different from every other functional beverage on the shelf. We gave them a commercial that earned the comparison.
Ready Protein Water
Ready Nutrition was launching a protein water into a market full of brands making the same claims with the same visual language. The spot needed to feel fresh, move fast, and stick.
We built a :20 spot around kinetic energy and clean visual contrast, leaning into the product’s aesthetic rather than defaulting to lifestyle clichés. The goal was to make something that felt worth watching on its own before the brand was ever introduced.
A :20 digital commercial that grabs attention quickly and doesn’t overstay its welcome, to be deployed on Amazon.
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2024 Day of Giving
Archmere Academy’s annual Day of Giving needed a film to anchor the campaign and give their community an emotional reason to contribute.
We focused the film entirely on the emotional connection Archmere’s community has to the school, not the school’s accolades or a fundraising pitch. By making the film feel like a genuine tribute to a shared experience and the success of students, we gave the audience something to feel before they were ever asked for anything.
The Day of Giving campaign drove a 49.2% increase in contributions compared to the previous year.
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Tell us about your project and we'll respond within 24 hours.An ongoing series for Kearny Bank built around education and connection.
Importance of Saving
Financial Fraud
Kearny Bank needed financial education content that could reach customers on the topics that matter most. The challenge was making that content feel genuinely useful, not like a compliance checklist.
We approach these films as documentary-informed brand content, grounding each topic in relatable human situations rather than abstract financial concepts. The result is films that feel like something worth watching rather than something a bank made to cover its bases. We served as production partners alongside Aloysius Butler & Clark.
Deployed across digital channels as part of Kearny Bank’s ongoing financial wellness content program.
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Paddletek × Angel City Sports
Angel City Sports and Paddletek wanted a film that could show their partnership in a way that felt authentic to the adaptive sports community, not like a brand attaching itself to a cause for visibility.
We followed adaptive athletes through an Angel City Sports event, letting the sports and the community tell the story on their own terms. The film centered on the athletes and what athletics mean to their identity and community, with Paddletek’s role kept in context rather than foregrounded.
A brand impact film shared across Paddletek’s social channels and used in partnership communications with Angel City Sports.
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EVERFRAN
ANGIES
OLIVE & SHAE
Culinary Collective is a brand built around the people in it. They needed a suite of social content that could introduce each member to their audience on their own terms, with each spot feeling specific to that member while still fitting within the same brand.
We gave each member their own creative direction and visual language, treating the spots as standalone pieces with a shared production framework. The goal was work that felt personal and specific to each member while reading as a cohesive suite when seen together.
Three member spots deployed as a social content series across digital and social channels.
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Tell us about your project and we'll respond within 24 hours.An executive retreat film showcasing how organizations that work together find strength through shared goals.
Strategic Expansion Executive Retreat
Consulting for Human Services needed a film that could capture the work happening inside a high-level strategic executive retreat. By showcasing unity in a competitive industry, CFHS gives organizations the opportunity to strengthen themselves through collaboration.
We embedded with the team throughout the retreat, filming the sessions, conversations, and moments between them with a documentary approach. The goal was a film that could communicate the organization’s values and direction to clients, partners, and staff who weren’t in the room.
An executive retreat film used for organizational communications and client outreach.
“Exceeded my expectations. Professional, on time, and on budget. I have hired them for multiple projects. Creative and smart folks.”
Stacy Distefano, CEO, Consulting for Human Services
Like what you see?
Tell us about your project and we'll respond within 24 hours.Our Process
The same thinking and the same creative leadership drive every project from the first conversation through the final delivery file. Here’s what that looks like.
Before anything is written or storyboarded, we work with you to get clear on two things: who's on the other side of the screen, and what will genuinely move them to act. That alignment drives the concepts we recommend, the approaches we build, and every production decision that follows.
Part of our job is recommending who your production actually needs: the right DP for your visual direction, the right editor for your tone, and the right specialists for your scope. Because we don't carry a standing roster, there are no compromises made because of who happens to be on staff and no crew pulled in just to fill a role.
Every project starts with an alignment on what you need to achieve and who you're trying to reach, and the same creative leadership that shapes the concept manages the production and oversees the edit. Nothing gets handed off to a separate post house or a different creative director halfway through, so the idea that's sharp on day one is still the idea that ends up on screen.
Because we build crews from a national network rather than a fixed roster, we're never limited by our own headcount. A focused two-person shoot and a multi-location production across three cities get the same level of attention, each staffed for what the project actually requires. There's no standing overhead to recover, no compromises driven by who's available, and nothing in your budget going toward infrastructure you never see.
What we handle at every stage.
Brief Development & Strategy
We start by understanding your brand, audience, and goals. A strong brief means every creative decision has motivation and drives results.
Ideation & Screenwriting
We develop concepts that are original and on-strategy, then write scripts that balance clarity with creative impact.
Storyboarding
Every shot is thoroughly planned before we step on set. Storyboards align the creative team and give clients a clear visual picture of what we’re making together.
Animatic Production
For complex productions, we build animatics: rough visual sequences that let us test pacing, timing, and structure before a single light is rigged.
Location Scouting
We find the right setting for the story. Every location is vetted for logistics and aesthetics to ensure a seamless production and on-brand visuals.
Casting & Talent
Whether it’s real people or professional talent, casting is where characters come to life. We find the right faces for your brand.
Budget Management
We track every dollar. Clients always know where the budget stands and what they’re getting for it. No surprises, no hidden fees.
Schedule Management
Projects run on time because we plan for anything and everything that can slow productions down. A detailed schedule protects everyone’s time and the budget.
Permits & Permissions
Locations, music, talent + location releases: we handle the paperwork so the production is legally sound and stress free from day one.
Production Insurance
Every production is fully insured. Clients and locations are fully protected and our crew works in a covered, professional environment.
Gear Rentals
We source the right equipment for each project’s budgetary and visual needs. Anything from specialty lenses to custom built rigs, the kit is built to serve the creative.
Handpicked Crew
Without a standing roster, we’re able to build crews for the specific needs of each project. No matter what a production calls for, we assemble the perfect team to get it done.
Production Design
Set, wardrobe, props…every visual element is considered. Production design is what separates a good-looking spot from a truly unique and memorable aesthetic.
Location Management
We handle coordination, access, and on-site logistics so the location works for the production, not the other way around.
Aerial Cinematography
FAA-certified drone operation for aerial shots that add scale and dimension to your story, used when the work calls for it, not as a default.
On-Set Client Review
Clients are welcome to be on set and plug into the monitor. You see everything in real time because the best time to fix something is before you leave the location.
Blackmagic, RED & Arri Camera Kits
We shoot on cinema-grade cameras: Blackmagic, RED, and Arri selected based on the look and needs of each production. The format follows the creative, not the other way around.
Editing
The edit is where the story is really told. We cut with intention: pacing, rhythm, and structure in service of the narrative and the brand.
Motion Graphics
Titles, lower thirds, animated brand elements: motion graphics built to match your visual identity and elevate the final cut.
VFX
When a production calls for visual effects, we bring in trusted specialist partners. The work is managed in-house; the execution gets the expertise it deserves.
Sound Design & Mix
Sound is half the experience. We design and mix audio that holds up from theaters to social media and everywhere in between.
Color Grading
Each project gets a consistent, intentional look that serves the story. Color grading is the final layer that ties the visual and emotional styles together.
Ready to start?
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People only stop for content that feels like it was made specifically for them. Understanding who that audience is for your brand, what drives their decisions, and what will genuinely move them is where every project we take on starts. That understanding shapes the creative direction, the casting, the tone, and every production decision that follows.
We’re a filmmaker-led video production company based in Philadelphia and Los Angeles. Every engagement is consultative by design, every crew is assembled from scratch for the specific project, and every deliverable is built for the audience you’re trying to reach.



Four principles that shape every engagement, from the first conversation to the final delivery file.
01
Strategy before anything else.
Before we recommend a concept or crew, we work with you to understand your audience and what will genuinely move them. That understanding is what keeps the creative specific to your goals.
02
The right crew for every production.
Every project gets a crew built from scratch. We choose each person based on what the production specifically needs: the right cinematographer, editor, and specialists for your goals, chosen deliberately for this project.
03
Lean by design, less overhead in your budget.
No fixed staff and no standing costs to recover means a leaner overhead structure than a traditionally built company. What you invest goes toward what ends up on screen.
04
Two coasts, national reach.
Philadelphia and Los Angeles bases connected to a national crew network mean we can staff productions locally almost anywhere in the US, with consistent quality wherever you're shooting.



Let’s work together
Tell us about your project. We’ll come back within 24 hours.
Tell us what you’re working on and what you need it to do. We’ll come back within 24 hours with a point of view, the right questions, and a clear sense of what’s possible.
Common questions.
Nothing. A rough idea is enough to start a conversation. We’ll ask the right questions to help shape the brief. The more you share, the faster we can get to a proposal. We’ve worked from one-line briefs and built award-winning work from them.
No. We take on projects based on fit, not budget thresholds. That said, honest conversations about budget upfront help us scope appropriately and tell you what’s actually achievable for what you have.
Yes. We work with brands directly and through agencies. If you’re a creative or media agency looking for a production partner, we’re easy to collaborate with. We understand the workflow and know how to plug into an existing creative process.
Within 24 hours on business days. If your project is time-sensitive, mention it in the brief and we’ll prioritize getting back to you.
Full-Service Video Production
We handle creative development, production, and post as one continuous process. Our clients have one point of contact from the first call to the final delivery file; no handoffs, no context lost, no gaps between stages.
The Process
Every engagement starts with a clear answer to two questions: what does success look like, and who are you trying to reach? Everything that follows, from the first concept through the final delivery file, is built specifically around those answers.
We start by working with you to define what success actually looks like, then build the creative plan around it. That means developing the concept, writing the script, recommending talent, scouting locations, and locking every production detail before anything moves to set, so that by the time we're on location, every decision has already been made with your goals in mind and your sign-off behind it.
Every person on the crew is there because they're the right fit for your specific project, chosen through a deliberate process rather than pulled from a default roster. We run tight, efficient sets, invite clients to monitor the feed in real time, and hold ourselves to the plan we built together in pre-production so that what you approved on paper is what you see on screen.
Because the same creative leadership that shaped the concept and managed production oversees the edit, the intent behind the work never gets lost in a handoff to a separate post house. We cut, color grade, mix sound, and deliver in every format you need, and when revisions come up, they're handled by the people who understood the goal from day one, which means fewer rounds and a sharper final result.
The Work
Every project is built around who you’re trying to reach and what you need them to do. See what that’s produced across a range of clients and goals.
Common questions about our services.
That’s what the first conversation is for. We’ll ask about your audience, your goals, and your distribution plan—whether you need a commercial, branded content, a brand film, or something in between—and give you a clear point of view on what format and approach will actually move the needle. You don’t need to arrive with a brief already formed.
No. Most of our best work starts with nothing more than a goal and a brand. We’ll develop the concept, write the script, and build the creative treatment alongside your team.
It depends heavily on scope. A tight commercial spot can move from brief to delivery in 4 weeks. A larger multi-location brand film might take 10 to 14 weeks. We’ll give you an honest timeline in the proposal based on what we’re actually making.
Everything. Creative development, scripting, pre-production, casting, locations, shoot days, editing, color grading, sound design, and final delivery in all required formats. One point of contact, one continuous process, from the first conversation to the final file.
Revision rounds are outlined in the project contract and vary based on scope. We work collaboratively throughout post, so by the time you see a rough cut, we’re already aligned. There aren't any surprise fees for reasonable feedback within the agreed scope.
You do. Full ownership of all footage and deliverables transfers to you upon final payment. No licensing restrictions, no royalties. It’s yours to use however you need.
We focus entirely on production. We work closely with your media team or agency on specs, formats, and delivery requirements so the handoff is seamless. If you don’t have a media partner yet, we can point you toward trusted ones.
Whatever the platform requires. We typically deliver ProRes or H.264/H.265 masters plus platform-optimized exports for broadcast, CTV, social, and web. Just tell us where it’s running and we’ll handle the specs.
Yes, and it's always in your quote upfront. Our national crew network means we staff locally on most productions, which keeps costs lower than a single-city company flying their full team out. When we do travel, you know the number before we start.
Yes, and we encourage it. Clients are welcome to be on set and monitor the feed in real time. The best time to catch something is before you leave the location, not in the edit.
Yes. Preproduction, production, and postproduction are all available as standalone services.
We build custom crews for each project from a trusted network of cinematographers, editors, sound designers, and specialists. This keeps overhead out of your budget and ensures you get the right person for the job, not just whoever is on staff.
Ready to talk?
That's what the discovery call is for. Twenty minutes, we'll ask the right questions and come back with a direct recommendation.
Good Times Film Company